The lingerie company quietly changed ownership over the summer when it was acquired by Cosabella co-chief executive officer and creative director Guido Campello and his wife Sapna Palep. But instead of merging the two brands, the duo plans to continue operating Journelle as its own entity — with a few updates.

A plunge bra has angled cups that are centered towards the deep V gore and are generally padded. This bra creates an illusion of bigger busts as it pushes the breasts together, drawing a deep line of cleavage at the center, for a hot, sultry, sexy yet natural look.

A lace bra is a type of bra that is made with lace fabric, either entirely or in part. The lace fabric can be used to make up the cups, straps, band, or other parts of the bra.

Demi bras offer less coverage than full-coverage bras, making them ideal for low-cut tops or dresses. A demi bra typically offers half or two-thirds coverage , while a full-cup bra covers you entirely. Full-coverage bras typically feature wider straps and a higher neckline for maximum coverage and support.