Presents advice for designing web sites, discussing how to plan web projects, organize information in a meaningful way, optimize content, and use analytics to measure performance and customer satisfaction.

This book isn't just about money though—it looks at an overall smart approach to having a great business that supports a great life. This is about working smarter—not harder—to enjoy more of what life is all about.

An indispensable reference, this book provides you with the latest in themes, styles and trends you need to keep your projects relevant in the fast-paced and every-changing world of web design.

Author Patrick McNeil, creator of the popular web design blog designmeltdown.com and author of the original bestselling Web Designer’s Idea Book, has cataloged thousands of sites, and showcases the latest and best examples in this book.

The Strategic Web Designer provides you with a foundation that will allow you to keep your bearings in an industry filled with constant technological change.

A non-academic book, this is a fun and easy read packed with practical information.

Arranged categorically, this fully illustrated guide puts important topics like design styles, elements, themes and responsive design at your fingertips.

Author Patrick McNeil, creator of the popular web design blog designmeltdown.com and author of the original bestselling Web Designer’s Idea Book, has cataloged thousands of sites, and showcases the latest and best examples in this book.

Make the Web Work for You You know how to design.

In this book you will find: Clear principles for using HTML and CSS to design functional and accessible Web sites Best practices for each of the main elements of Web pages—text, forms, images, tables, frames, links, interactivity, and ...