Spearheaded by co-CEO and owner, Sapna Palep, MD, MBA, the priority at Journelle is to create a safe space for women to explore the world of intimates - somewhere women feel understood and catered to, so they can embrace the joys of designing a beautiful lingerie wardrobe.

The lingerie company quietly changed ownership over the summer when it was acquired by Cosabella co-chief executive officer and creative director Guido Campello and his wife Sapna Palep. But instead of merging the two brands, the duo plans to continue operating Journelle as its own entity — with a few updates.

The word lingerie is a word taken directly from the French language, meaning undergarments, and used exclusively for more lightweight items of female undergarments. The French word in its original form derives from the French word linge, meaning 'linen' or 'clothes'.

The safe and welcoming space of our stores, our online shopping experience, and our ever-evolving collection are what make us a leader in the luxury lingerie industry. We currently have stores in Union Square, Soho, the Upper East Side, and Chicago.