A wine marketing manager implements a variety of marketing initiatives for a winery. Their primary responsibility is to improve the winery's brand exposure in the marketplace and increase sales of the winery's products.

First you'll need a winery license to get your label out in the market. Then you should inquire with a winery to rent the facility and they'll generally allow you to use the equipment and even their own grapes but you'd add your label and they'll distribute from there. But you will usually need to supply the materials.

For example, one common wine promotion is to offer a 10% or 20% discount on a glass of wine for anyone attending a local venue (such as a sporting event, a shopping mall, or a concert). It's a quick, easy way to leverage events and make promotions as relevant as possible.