Local jewelry stores often offer better prices than big box retailers. This is because they have lower overhead costs and can pass the savings on to their customers. Local jewelers have extensive knowledge about their products and can help you make the best decision for your needs.

Check the reputation of various jewelry stores. There are a lot of review sites such as Yelp & Google Review that offer helpful tips from their past customers. This will give you a fair inkling of what to expect from certain jewelry stores.

Tiffany Co Tiffany & Co. is likely the most famous and well-known expensive jewelry brand. Founded by Charles Lewis Tiffany, the brand's many storefronts are recognizable by their blue branding.